ADAM Human Capital Management Launches New Branding Campaign

ADAM Human Capital Management Launches New Branding Campaign

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  • December 15, 2014

December 15, 2014 – Dallas, TX – ADAM Human Capital Management, the leader in Latin American payroll and human resources management software and services, today unveiled its new branding identity. The new branding reinforces the company’s renewed focus on becoming the premier resource for meeting companies’ human capital management needs across the Latin American region.

The new brand identity reflects the expanding reach of ADAM’s services across 30 Latin American and Caribbean countries and reflects the international nature of the company’s comprehensive business model.


“After expanding our reach and augmenting our platform to provide true Human Resources Information Management (HRIM) capabilities, we felt it was time to better communicate our intention to become the preeminent HR solutions provider across Latin America,” said Brian Beneke, ADAM’s Chief Executive Officer. “ADAM is now the only provider of enterprise-grade HR software and services across the entire region. And we are the only one that can provide the robust integration and management tools needed by multinational companies alongside comprehensive HRO and BPO services.”



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